When we first began work with Experience Scandi, the brief seemed fairly simple; to create a blog for students looking to study abroad.
But having delved a little deeper into the needs of the business, we realised that for the project to be a success, more work was required behind the scenes.
We brainstormed ideas, we studied the competition, we examined potential revenue and business development plans and conducted a range of market research.
The result was the creation of an identity that’s appealing to the target audience and relates to the target demographic yet maintains a professional look to attract investment and support from funding organisations and universities. The website was designed with growth in mind; as the business develops, so can it’s communication platform.
The customer was thrilled with the final look and feel of the brand and website and we were pretty pleased with ourselves too!